How to see your ATDW listing at work

One of the many benefits of your ATDW listing is that it gets seen on numerous travel and tourism distributor websites, including www.visitcanberra.com.au.

Log on to your MyATDW home page and you can see the number of times your listing is being seen on the various distributor websites, when your listing is being viewed the most and the keywords or search terms that people are using to find you.

Distributors Report – Websites your listing is being seen on

The Distributors Report shows the number of times your listing was seen on distributor websites in the last 12 months. This information is updated monthly, so if it’s October 2011, you’re seeing the statistics from November 2010 to September 2011.


 
Don’t be concerned if www.visitcanberra.com.au hasn’t got the largest number of page views. Remember, if you didn’t have a listing on www.visitcanberra.com.au, you wouldn’t be getting seen on any of the other listed websites.

Trend Report – When your listing is getting viewed the most

The Trend Report shows a month by month breakdown in the form of a graph similar to one below. The graph shows the number of times (or page views) a consumer viewed your product page within the distributor websites for the last 12 months. You’ll also see the monthly performance calculated with total page views within the same category that your product belongs to.

 
Use the Trend Report to identify peaks and troughs for your business. You could use these trends to help decide on extra marketing campaigns to boost views or to ensure you have enough staff on during peak interest periods.

Keywords Report – Which words are being used to find you

 
The Keyword Report shows the most popular 20 search keywords for the last 12 months performed by customers in Google. Keywords shown all resulted in page views on your listing.

You may wish to include some of the most popular keywords in your Product Descriptions to boost your visibility on the internet.